AMS Motors
A social media post system for Ams Motors, with a dark background and orange as the accent color, combining vehicle ads, 3D elements and institutional content to convey sophistication and turn visitors into leads.
- Service
- Creatives
- Category
- Social Media
- Client
- Altuza Mkt Automotivo
- Year
- 2026
About the project
Ams Motors is a car dealership that wanted a more sophisticated, modern positioning on social media, able to highlight both the vehicles in stock and the buying experience offered by the store. For this project, we developed a feed post system built on a dark background, with the brand's orange applied as an accent color in titles, buttons and graphic elements.
The pieces were divided into three fronts: specific vehicle ads, focused on studio imagery and dynamic framing (top view, headlights on, motion); institutional content, which communicates benefits such as test drives, legal security in the purchase and trade-ins; and seasonal campaign pieces, taking advantage of dates such as holidays and weekends to reinforce the invitation to visit the lot. 3D elements — such as the warranty seal and the percentage symbol — were incorporated to add visual impact to the pieces about financing and special conditions.
The all-caps, high-contrast typography, together with the dark background, creates a premium aesthetic aligned with the automotive segment, while the repetition of structural elements (logo, footer with contact, CTA buttons) ensures a consistent identity across the whole feed. The result is a robust, scalable visual system that strengthens Ams Motors' perceived quality and guides the audience toward concrete conversion actions.
